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yüjing

Building products from ground-up

I am a product designer specialized in turning high-aspirational business visions into tangible products with functional excellence and pleasing user experiences.

Now actively looking for opportunities |  Reach me through email

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SWIK

A Public-facing Entertainment Platform Powered by Pixel-streaming Technology

2022 Whamix | Product strategy, UX, Branding

SWIK is an early-stage product that allows the creative community to share interactive content through pixel streaming. I was the main designer and defined the MVP together with the founder.

Xi Xiao Bao

Automated Swine-farm Vehicle Bio-security Solution

2021 Yingzi Tech Co. | UIUX, IoT, B2B, SaaS

Xi Xiao Bao is an IoT service for hog farms to minimize African Swine Flu risk. I was tasked with building the product from conception to its official launch.

Pluk

Make AI-plugin building accessible to everyone

2023 (on-going) | AI-integration, No-code platform

Pluk is a low-code development platform that empowers users to easily create powerful plugins without the need for extensive technical knowledge. We've tackled the main challenges head-on: simplifying the process, breaking it down into manageable tasks, and providing clear guidance along the way.

Redesign Plague Inc. 

Transform Gaming Experience in the pandemic

2020 School Project | Game Design, Interaction Design

Use Game as an interactive storytelling medium to create an experience that is concerned with real-world issues during the pandemic.

Reparture

Palliative Experience for Hospice in Virtual Reality

2019 Rhode Island Hospital | VR, Experience Design

Collaborated with hospice caregivers from Rhode Island Hospital to create a comforting VR experience with a heart-warming storyline.

Nation Without Border

2018 School Project | Speculative Design, Social Design

Using design as a critical tool for addressing the real-world issue, we hosted an event on campus as a response to the infamous Caravan case in 2018.

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Explorer | Passion projects

When I'm not designing products, I'm designing my own destiny. My passion projects, fueled by new tools, concepts, and techniques, keep me curious, motivated, and always pushing the boundaries of what's possible.

Metaverse Thoughtpool

A piece featured in 2022 SF Design Week

An interactive experience that contrasts the thoughts, feelings, perceptions and musings around the metaverse from the experts and novices.

Game art for Indie game: Neeron

UI design, environment design, level design

I teamed up with my game engineer friends to make this game in 2 months during the summer vacation as our Unreal engine learning project. I created the level using World-creator and Quixel Bridge and designed the whole UI system.

VR hand-tracking exploration

A series of fun interactions made from Quest and Unity3D

Flexing my fingers in the virtual space. Such feeling of direct manipulation bridges the gap between the digital experience and our physical presence.

VR Parkour

My first VR project learning Unity3D

A parkour experience in a lofi ambient space

Illustration

Drawing is meditation

Hey, I am Yujing.

And I design

human-centered

digital experiences with

relentless passion.

how i work ↓

My strength is to

navigate ambiguity.

And I thrive in

fast-paced projects

I find satisfaction in bringing clarity and critical thinking to ambitious projects, and working collaboratively with talented individuals from different disciplines to overcome obstacles and achieve success.

I've taken on the challenge of working in diverse contexts and environments, from NGO design consultancy to branding agencies and tech start-ups, successfully delivering complex and innovative digital solutions that not only meet the needs of end-users but also respect the environment.

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More about me ↓

My Story

I was born and raised in Hangzhou, a flourishing city in the south of China.

After graduating high school, I left for the US for college and I studied graphic design at RISD where I was trained to be a forward-thinking designer and an empathetic visual storyteller.

In 2022, I acquired my Master's Degree in Interaction Design at CCA in San Francisco. During the SF design week, I was honored to participate in a panel discussion to share my work, Metaverse Thoughtpool.

How I think of design ↓

Design to bond

our second nature

with the first

As a member of the Gen Z generation, I've grown up witnessing the transformative impact of the internet and smart devices on our world, for both good and bad. While technology is an integral part of our lives, I believe it's essential to prioritize our humanity above all else.

As a creator, I'm driven by the power of technology to enhance the way people interact with the world. My passion lies in using digital tools to foster positive behaviors and create inclusive experiences that will shape the future for generations to come.

Let's connect and say hi ~